Problem is, if you have a website that’s built for regular computers, it likely won’t display properly on a smartphone. Worse, some elements may not even function.
If you had to choose between two suppliers and one had a website that worked on your smartphone and the other one didn’t, who would you choose?
Make it easy for your current and potential customers to engage with you by having a mobile web presence that’s optimized for smartphones.
Need more convincing? Here’s what the Google “Our Mobile Planet Initiative 2012” report says about smartphone use in Canada:
Smartphones have become an indispensable part of our daily lives. Smartphone penetration is currently at 33% of the population. 60% access the Internet every day on their smartphone and most never leave home without it.
Appearing on smartphones is critical for local businesses. 87% of smartphone users look for local information on their phone and 89% take action a result.
Smartphones are critical shopping tools with 69% having researched a product or service on their device. Smartphone research influences buyer decisions and purchases. 20% of smartphone users have made a purchase on their phone.
Smartphones help advertisers connect with consumers. Mobile ads are noticed by 86% of smartphone users.
Smartphones are also a critical component of traditional advertising as 57% of smartphone users have performed a search on their device after seeing an offline ad.
Search engine optimization is critical: 64% of smartphone users look only at the first page on search results. That’s where you need to be.
Want to go mobile? Get in touch.